FALKEN EUROPE GMBH
FALKEN VR – 360°
VR-APPLICATION

Falken Europe GmbH I Germany 2016

TASK

The Falken Racing team wants to present the unique experience of driving with a Falken Racing car on the Hockenheim Ring to a bigger public audience.

IDEA

Conception and realization of a new 360° app which gives users exciting information about the team and the car. The app also provides the opportunity to be part of a breath-taking virtual test-drive and a thrilling pit stop.

RESULT

The app, which can be downloaded from the Google Play Store, impresses with breath-taking download numbers, fascinates with a rapid 360° experience and gives the user a real race feeling for a few minutes.